The Exact Moment I Realized...

My hands were still smudged with whiteboard marker when I typed the first prompt into Lovable. Patrick Diamond — my business coach — and I were mapping out my offers on a giant sheet of paper. I turned to him and asked, “What if I build us a quick app that shows exactly how many people we’d need in each program to hit my vision-budget goal of $222k — and we watch it update live?”

Normally—even with my software-developer background—that would mean spinning up an IDE, wrangling dependencies, and spending at least 30 minutes getting things set up.

But this time, I simply told the AI, specifically, Lovable, what we needed.

Thirty seconds later, a fully functional prototype loaded in the browser: live graphs, editable fields. I felt a jolt of pure excitement rush through me.

It was amazing.

Within the next 15 minutes Patrick and I iterated the software four more times.

Finally I tweaked prices, tweaked capacity, and locking in a realistic roadmap.

By the time Patrick finished his snack, we had a polished tool that tracked my products, calculated potential funnels, and mapped our confidence.

Real, true clarity, from a 15 minute “programming” session.

Patrick later built his own app for a three-day event. He used it to guide every attendee through his framework, just like we had done together!

For me, the win was tangible:

• 100 % ownership — Patrick can tweak features, colors, or copy whenever he wants.

• Built in under 10 minutes — no developer invoices, no scope creep.

• Lead capture baked in — I collected five new emails myself last week from a similar micro-app.

Looking back on that day, a new possibility locked in for me:
Coaches can now turn their IP and frameworks into software — instantly, affordably, and with zero code.

The 30-Second Micro-App Method

Use this to turn any coaching framework into a live, branded tool your clients will actually use.

1. Pinpoint the Process

• What step-by-step exercise do you already guide clients through?
• What problem does it solve and what promise does it make?

2. Define the Output

• Spreadsheet, PDF, affirmation sheet, progress tracker — be specific.
• Visualize what your client holds in their hands (or on their screen) when they’re done.

3. List the Inputs & Actions

• What data does the user provide?
• What buttons, sliders, or uploads need to exist?
• Map them in plain language — no tech jargon required.

4. Feed It to Lovable

• Go to Lovable and paste your description.
• Watch the AI build everything in ~30 seconds.

5. Iterate in Conversation

• “Add 5 tiers of confidence with these names and average them…”
• “Match my brand colors. Here they are, primary…”
• “Add a button to save and export to PDF so I print it, but it below…”
Ask, refine, repeat until it’s perfect.
Provide as many changes as you want in each request (maximize the prompts you get).

Pro Tip: Pre-Write a Design Spec With ChatGPT

Let ChatGPT formalize your inputs, outputs, and user flows, then paste that spec into Lovable for an even cleaner first draft.

To help you, I’ve built a simple AI assistant designed to walk you through the process of designing your software. Play with it here.

From “I Need a Dev Team” to “I Can Ship Today… By MYSELF”

Before: Building software meant IDE setups, bootstrapping projects, and setting up a backend.

Now I spin up micro-apps whenever inspiration strikes — a new funnel calculator, a game, even an event planner — all in the time it takes to eat a bowl of cereal.

I believe anyone can create full apps, games, and experiences by simply talking to an AI assistant. That belief is spreading to my clients, and it’s rewriting what they think is possible in their businesses.

Ready to Taste It Yourself?

1. Open Lovable right now.

2. Type anything you want to build — serious or silly.

3. Sit back and watch your first prototype materialize.

That single action will unlock a whole new world of possibilities (and revenue streams) for your coaching and consulting practice.

See you on the other side of the keyboard!

Your AI coach,
Sterling Long!

P.S. AI is extremely experiential. Enjoy watching it BUILD for you!